Neck Rejuvenation Campaign
Purpose: Sell more high ticket packages for neck rejuvenation while generating new clients using the neck rejuvenation as an entry point.
This is done by:
Using a low-ticket introductory offer to book appointments from your existing database via the Booster Shot SMS blast system.
Using the same introductory offer to bring in NEW clients via META Ads.
Implementing our sales process to upgrade clients from the low-ticket offer to mid/high-ticket package or membership offer when they come in.
How To Launch This Campaign:
Choose an introductory offer from the list below.
Add at least ONE upsell package to your Tailored Treatment Plan.
Schedule your Booster Shot using the Booster Shot Launch Form.
Build & launch your META Ad campaign using the META Ads training.
Follow our sales process to make the most of the appointments you generate.
Introductory Offers
These are low-ticket offers used to generate appointments (AKA sales opportunities) for this campaign. These offers are NOT meant to make money OR get results for clients. Their purpose is to get people in the door so you can upgrade them to higher-ticket offers.
>> Action Step: Choose an introductory offer from the list below.
Bye-Bye Turkey Neck
This offer includes a Neck Consultation, RF Skin Tightening, 10 units Botox and FREE aftercare products! Perfect for skin conditions such as: turkey neck, sagging skin. Can also reduce wrinkles and fine lines, and improve skin texture.
Bye-Bye Turkey Neck Resource Doc (contains media files, ad copy, Booster Shot text, offer info, etc.)
Evoke
This offer includes a a single session of Evoke neck rejuvenation treatment, a free LED therapy session and a free consultation! Perfect for skin conditions such as: excess under chin fat, sagging skin. Can also improve skin texture for a more youthful, lifted appearance.
Evoke Resource Doc (contains media files, ad copy, Booster Shot text, offer info, etc.)
Bye Bye Double Chin
This offer includes a Venus Diamond Polar skin tightening! Perfect for skin conditions such as sagging jowls around your neck area.
Evoke Resource Doc (contains media files, ad copy, Booster Shot text, offer info, etc.)
Package Offers
The image below contains 3 example packages you can use as guidance for creating your own upsell packages in your Tailored Treatment Plan.
Visit the Tailored Treatment Plan & Closing & Checkout Process articles for further instruction on building packages in your Tailored Treatment Plan.
>> Action Step: Add at least one package offer to your Tailored Treatment Plan using the examples below as reference. Do not try to copy packages verbatim. Every clinic has a unique set of treatments and preferences for combining them in packages.
Sales Process
Complete the In-Clinic Sales Checklist to fully prepare for appointments produced through this campaign.
Campaign-Specific Sales Notes
You should focus on combination therapy as a way to achieve complete neck rejuvenation.
Watch this neck rejuvenation presentation video to see the best way to frame your treatments for the neck.