Med Spa Almanac
Edited
Use this resource to help decide what offers to run and when.
Seasonal Campaign Guide
General Considerations
Consider availability of staff. Only launch a campaign if you have ample space in your schedule to perform consultations.
Location Tips
Ad costs are the lowest in Middle America.
Treatment pricing is highest on the West Coast and gets lower the further you go east. NYC and Miami are exceptions. Expect pricing to be higher on the coasts.
If you’re in a southern area, you can run laser campaigns year-round.
Expect high ad costs if you’re in an expensive urban market (LA, NYC, Miami, Chicago). If you want lower ad costs in these areas, use low-ticker offers and focus on creative bonuses to add as much value to your offers as possible.